Top 5 Beauty Retail Apps in Spain: Q3 2024 Performance

In the third quarter of 2024, the top beauty retail apps in Spain displayed varied performance in terms of downloads and active user engagement, as reported by Sensor Tower.

SEPHORA - Maquillage, Parfum experienced fluctuating weekly downloads, starting at approximately 20K in early July and reaching a peak of around 17.8K in mid-September. Meanwhile, their weekly active users showed a slight decline from over 114K down to about 93K by the end of September.

Perfumerías DRUNI had a steady download rate, beginning the quarter with 8.3K and ending with nearly 8.6K downloads weekly. Active user numbers remained relatively stable, hovering around 140K throughout the quarter, with a minor increase towards the end.

Perfumerías Primor saw a varied download pattern, starting at 8.7K, dropping mid-quarter, and then peaking at 9.9K in the final week of September. Active user engagement showed a general upward trend, moving from approximately 57K to nearly 58K by quarter's end.

Rituals Home & Body Cosmetics recorded a gradual increase in weekly downloads from 1.4K to 2.8K over the quarter. Active users also rose steadily, beginning at around 5.4K and reaching 8.9K by the end of September.

KIKO MILANO - Makeup & beauty maintained a consistent download rate, starting at about 1.8K and ending with a similar figure. The number of active users showed minor fluctuations, remaining close to 2.7K throughout the quarter.

These insights offer a snapshot of user engagement and app adoption trends in the beauty retail sector in Spain. For more detailed analytics and insights, visit Sensor Tower.